Tessa Lynne Alburn: Why Most New Coaches Fail (and What the Industry Won’t Tell You)
Most new coaches never make it past their second year in business—and it’s not because they’re bad at coaching. In this episode, sales mentor Tessa Lynne Alburn joins Michael Whitehouse to reveal the truth the industry won’t tell you: coaching certification doesn’t prepare you for sales. If you’ve been told to just “raise your vibe,” build a website, or run a summit without learning to sell, this conversation is your wake-up call. Learn what actually works to enroll clients with authenticity, integrity, and consistency.
🎯 Connect with Tessa Lynne Alburn:
Website: https://withtessa.com
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Register for the next Podapalooza event:
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🎙️ Connect with Michael Whitehouse:
Website: https://www.guywhoknowsaguy.com
Events: https://www.summits.fun
Get the 9 Foundational Questions of Business: https://www.guywhoknowsaguy.com/9qbook
Mentioned in this episode:
JV Connect, December 12-13, 2023
Join us for JV Connect, the dedicated networking event December 12th and 13th, 2023 https://www.jv-connect.com
Transcript
Welcome once again to the guy who knows The Guy Podcast, the
Speaker:Special Pot Appalooza edition.
Speaker:My next guest here in the Pot Auditorium is Tessa Lynn Alburn, and
Speaker:the title that she brought in here is, uh, something I'm excited about.
Speaker:The industry won't tell you this, why most coaches fail and what to do about
Speaker:it, which, uh, if you're following me, you know, I've been talking about that
Speaker:a bit in a few places, so I'm really excited to talk to Tessa about it.
Speaker:Ot, Tessa.
Speaker:Tell us a little bit about yourself and then let's jump right in.
Speaker:Yes, sir. I have been in the transformation industry since I
Speaker:was 16 years old, and I actually like professionally where, where
Speaker:I recognized myself, I. It's been, uh, more than 25 years.
Speaker:It took me a while to realize, oh, I'd been doing it since 16 when I
Speaker:was helping women to recognize their beauty through makeup products, right?
Speaker:So learning to sell at an early age and then going through all kinds of
Speaker:different, um, life situations and work situations and adventure situations, and
Speaker:eventually landing in the, the so-called self-development, uh, personal growth.
Speaker:Arena where I struggled like crazy to figure it all out, and I'm so glad
Speaker:that I survived it because I have a lot to share and a lot to give to
Speaker:those heart-centered leaders who are wondering what the heck has happened.
Speaker:All right.
Speaker:Well, so let's get it.
Speaker:What, what is the super secret reason why most of these new coaches are failing?
Speaker:Well, I don't know if how much a secret it is anymore, but it's not talked about.
Speaker:Right.
Speaker:And there are two things.
Speaker:I mean, I think marketing is one of them.
Speaker:Marketing is a big problem and is not, um, taught very well or
Speaker:it, and it's also presented as something easy that you can do.
Speaker:Just, you know, a few social posts.
Speaker:But the other big one, the big nut.
Speaker:Which accounts for some of these crazy statistics.
Speaker:You know, one of them is that over 82% of new coaches fail within two years.
Speaker:They're out of business and there are other studies and other
Speaker:statistics that support that.
Speaker:And right now you can't even find the original, um, report online.
Speaker:It's been removed, but it was there.
Speaker:And we also have ways to know what studies are being done now.
Speaker:And the fact is that at least 40% of coaches are not even having sales
Speaker:calls within two years of their certifications because they're lost.
Speaker:They, you know, they bought into something, oh, I'm gonna contribute.
Speaker:I'm gonna get this skill, and then it's just, oh, it's my energy.
Speaker:And it's not just your energy and it is not just the law of attraction and that
Speaker:stuff, and there's value in all of that.
Speaker:I, I teach energy.
Speaker:I've taught it for years.
Speaker:Yeah, it matters, but it won't get you clients if you don't know
Speaker:how to have those conversations.
Speaker:And you have specific.
Speaker:Skill sets to back it up.
Speaker:Hmm.
Speaker:So is is some of the issue, they're being distracted by all the other
Speaker:things they're being sold, how to run a summit, how to write their
Speaker:book, how to build their website.
Speaker:I. And so, yes, they're forgetting the basics.
Speaker:They are for, they are not, not even aware of the basics, right?
Speaker:Well, yeah.
Speaker:They never doing
Speaker:basics in the first place.
Speaker:Can't forget.
Speaker:That's right.
Speaker:They like
Speaker:had a dream.
Speaker:They leaned into it, and then the next thing they're being sold this old
Speaker:this, this is what you need, this is what you need, this is what you need.
Speaker:And then the FOMO drives it and the comp, the peer pressure drives it
Speaker:and they wanna belong to something.
Speaker:And what they haven't realized yet.
Speaker:Many of them is that they're in a different world than where they came from.
Speaker:For most of the, most of these people are not serial entrepreneurs.
Speaker:Mm-hmm.
Speaker:Okay.
Speaker:And so they don't know what it means.
Speaker:To have a, a business for the most part, and maybe that some of them
Speaker:have had a brick and mortar or like they're a health coach or something
Speaker:because they were, they were a physical therapist and maybe that evolved, right?
Speaker:But they don't know how to engage with people differently in the personal growth
Speaker:space, how to sell something specific.
Speaker:They're not niching down.
Speaker:There's all kinds of problems and what they're sold.
Speaker:Is the shiniest object with the biggest personality.
Speaker:You know, there are people out there selling things that
Speaker:have no substance whatsoever.
Speaker:Um, and, and I've, I've bought a lot of those programs.
Speaker:I know I made a lot of mistakes.
Speaker:Mm-hmm.
Speaker:I spent hundreds of thousands of dollars and I paid for high-end scripts.
Speaker:I've paid for all kinds of things and none of them are the answer.
Speaker:Do they all offer something?
Speaker:Yes.
Speaker:But nobody who's got that.
Speaker:You are in a startup, you can't, you know, suddenly expend
Speaker:another $50,000, like you said.
Speaker:Mm-hmm.
Speaker:And, and so they're just.
Speaker:Peeling a way they don't really understand.
Speaker:They're sort of getting hit like with this bulldozer when they come
Speaker:out of, um, certification and then they're hitting in the real world.
Speaker:It's not their coaching buddies that they're coaching anymore, or their friends
Speaker:or their family, and they're talking to real people and they're having to really
Speaker:explain clearly who their clients are.
Speaker:And so rather than shotgun.
Speaker:You know, they need to niche.
Speaker:There's another thing right there that's in the marketing camp, but it's similar
Speaker:to, um, actually having discovery calls.
Speaker:It's definitely tied in, and so really knowing your niche and owning that is
Speaker:an essential part of things as well.
Speaker:Okay.
Speaker:And so, so what is it that, so instead of the shotgun, they shouldn't
Speaker:be doing all these other things.
Speaker:What, what is the thing that you find is most commonly missing
Speaker:that they need to be doing?
Speaker:The most common thing that is missing is to get actual sales experience.
Speaker:So if you haven't had any of that in your life, which is rare,
Speaker:most people have had something.
Speaker:Mm-hmm.
Speaker:Um, you start with where, what you have, and then you build on it.
Speaker:But you And what's happening though is.
Speaker:Coaches will start to have a conversation with somebody.
Speaker:Let's say they finally got a lead, you know, and they're excited.
Speaker:Maybe they're gonna do a little workshop and they've got a few people
Speaker:coming to it, and then they have a phone call with the people who
Speaker:came and they start coaching them.
Speaker:They're not in a conversation to draw the client out into their
Speaker:actual highest transformation that's possible on that call.
Speaker:They're scared.
Speaker:They're scared of rejection.
Speaker:They're sc, you know, so there's a lot of inner work that needs to be
Speaker:done, but they need actual tools and they need their own scripts.
Speaker:And I don't know anybody teaching that except me.
Speaker:Like how to design your own script.
Speaker:And I'm an educator way back.
Speaker:Um, I worked at Hoffman Institute as graduate department director
Speaker:creating hundreds of teleclass seminars before, you know, when that
Speaker:was a thing, and, and helping them transition into the virtual world.
Speaker:Um.
Speaker:Educating is key.
Speaker:Like people need to understand the whole sales relationship
Speaker:and the value that you can bring because without it, they give up.
Speaker:They're scared, it's uncomfortable.
Speaker:They don't, they think they're supposed to have a blanket answer
Speaker:for everything that everyone asks.
Speaker:Mm-hmm.
Speaker:And that's not possible.
Speaker:But what is possible is to learn how to listen better and to not just be an empath
Speaker:'cause there's too much mushiness in that, but to hold a line, create a safe
Speaker:space so the um, prospective client can.
Speaker:Actually trust your integrity and also start revealing and, and
Speaker:experiencing what might be in their way, and you draw that out of them
Speaker:so that you can show them how you.
Speaker:Could support them in having the breakthrough that they want, but
Speaker:you have to know what that is.
Speaker:You have to know what the breakthrough is, and you have to know clearly how you
Speaker:can help them get there and get to the vision that they have for themselves.
Speaker:So there are a lot of steps that go into a sales conversation that people
Speaker:are just totally unprepared for.
Speaker:But it's not impossible.
Speaker:It can happen.
Speaker:Yeah.
Speaker:And, and a key thing you said a couple times, um, you kind of alluded
Speaker:to the fact that, that you can't actually help them in that one call.
Speaker:And I, I think, you know, is, it is, it's fine to tell coaches, you know,
Speaker:you won't make any money if you don't.
Speaker:Um, if you don't do it the right way, if you don't actually have a sales process.
Speaker:But there's some part of many people that respond well, but if I can help people
Speaker:or make money, I need to help people.
Speaker:But the point is, you can't help them if you don't dig through a sales process.
Speaker:'cause if you just give them that 25 minutes of coaching instead of the proper
Speaker:process, you're just painting the surface.
Speaker:That's right.
Speaker:And what they need.
Speaker:It's just information.
Speaker:Yep.
Speaker:Right.
Speaker:It's just like, oh, they just watched a video on YouTube.
Speaker:Mm-hmm.
Speaker:How, how, how many times does a YouTube video actually change
Speaker:someone's life in the long haul?
Speaker:Help them have new behaviors, new results, consistently over time.
Speaker:It's rare.
Speaker:That's why coaching matters.
Speaker:Like coaching, that's why it's a program.
Speaker:You don't coach one-off sessions.
Speaker:You, you could do.
Speaker:A little bit of a taste test, but you don't wanna solve the big
Speaker:stuff because you take away the pain that somebody's having that
Speaker:drove them to show up at your door.
Speaker:Mm-hmm.
Speaker:To begin with.
Speaker:And they're like, oh, that's good enough.
Speaker:I'm good enough today.
Speaker:And then, and then they go right back into, oh, I'm in pain again.
Speaker:I'm gonna do my thing.
Speaker:I'm gonna numb out.
Speaker:I'm gonna distract.
Speaker:Oh, that didn't really help me go into that coach.
Speaker:Oh, it didn't really help me to do this.
Speaker:There's something wrong with me.
Speaker:I'm broken.
Speaker:I'm broken.
Speaker:And that's where a lot of people wind up in the world.
Speaker:Mm-hmm.
Speaker:And they do need support, but we've gotta show up and give it to them.
Speaker:We've gotta give them support, not fixes.
Speaker:Yep.
Speaker:So what are the key elements of the sales call that's
Speaker:different from a coaching call?
Speaker:Key element is don't coach number one.
Speaker:It's not coaching, it's drawing out process.
Speaker:Another element is to allow the pain to be there when it shows up or.
Speaker:In some cases, you've gotta know when to be the catalyst to say, this is
Speaker:really the problem that you're missing.
Speaker:And you know, when that happens, it's so profound for people.
Speaker:They're like, oh my gosh, I had no idea.
Speaker:'cause they think they know what's wrong.
Speaker:Mm-hmm.
Speaker:And we have to hold that space for them until they can.
Speaker:Walk to the door and peek in because it's scary for them.
Speaker:So we need to hold that space even more sacred than a coaching
Speaker:call, if you will, right?
Speaker:Because you're building trust.
Speaker:It's a, might be the first in-person.
Speaker:Face-to-face conversation or virtual face-to-face conversations
Speaker:you've had with that person.
Speaker:And you also need to know more about them, right?
Speaker:You've hopefully been in touch with them in some way.
Speaker:They've heard you on a podcast or five or, and you've got qualifying materials
Speaker:like they come into your funnel in some way and have contact with you
Speaker:to build that know, like, and trust.
Speaker:But it's really.
Speaker:Your integrity that is gonna make a huge difference is if they get that little, eh
Speaker:of, oh, this is just, you know, she just wants to make money, or that doesn't,
Speaker:they feel like you don't get them.
Speaker:Mm-hmm.
Speaker:You only have a few minutes.
Speaker:Right.
Speaker:They will, they will just check out and it's gonna be really
Speaker:hard to get that trust back.
Speaker:So it's being open.
Speaker:Not having all the answers, being honest and truthful within yourself
Speaker:and with them about what you offer.
Speaker:And if you really can't help them, you need to be ready to say no.
Speaker:Mm-hmm.
Speaker:Now, when you say drawing out, what does that look like in
Speaker:a, in a coaching conversation?
Speaker:I. Or in a sales, sorry, not a coaching conversation.
Speaker:Yeah, in a sales coach conversation.
Speaker:Not a, in an,
Speaker:in an offer conversation.
Speaker:Yes.
Speaker:Yeah, so you can, you know, I sometimes call it an exploratory conversation.
Speaker:'cause it is, it's definitely exploration.
Speaker:It's a lot of exploring and getting under the surface quickly with diag,
Speaker:like a diagnosis or an analysis.
Speaker:As the coach, as the leader of the call, you.
Speaker:Want to maintain the most healthy boundaries you've had on any call,
Speaker:and each person is different.
Speaker:It is not like teaching a tool, here's my tool, and this is what you do.
Speaker:It is not like that at all.
Speaker:It's like every word they say, every feeling or nuance or whatever's
Speaker:going on with them physically that you can take in is all
Speaker:information that's going to support.
Speaker:The, the building of that connection between the two of you, and it's gotta
Speaker:be an honest, authentic connection.
Speaker:It can't be bullshit like you tell them, oh, I love all my clients.
Speaker:I'm gonna love you too.
Speaker:I want the best.
Speaker:Yeah, no, it you, I've heard it.
Speaker:I work for people like that.
Speaker:And you, you really.
Speaker:Need to access your true care so much that you will not fix them
Speaker:even when they're begging for it.
Speaker:So, well, I thought you were gonna tell me this.
Speaker:Actually what I said, what, what this call is for is blah, blah,
Speaker:blah, you know, so gently showing up.
Speaker:Never in con, my style is never in conflict, right?
Speaker:I do know coaches who will say, well, the thing that's showing
Speaker:up right now, you know, that's a signal about your energy and that's
Speaker:what you're gonna need to address.
Speaker:Those aren't my clients, and I would never speak to anybody like that.
Speaker:Mm-hmm.
Speaker:I want them to know they are actually safe with me.
Speaker:Everything they say and do, and all of it is acceptable.
Speaker:And they can choose to change things if they're willing to trust the process.
Speaker:And so I, that's the, the thing that you're working at, getting
Speaker:to, like helping them understand there is a process mm-hmm.
Speaker:And what that process is without over explaining it to them
Speaker:in a 25 minute conversation.
Speaker:Yep.
Speaker:And you actually brought up a, a really good point, and it's, um.
Speaker:I haven't thought about in a while, but definitely one of my, my pet peeves is
Speaker:that there's, there's sales techniques and there's coaching techniques.
Speaker:And coaching techniques can potentially be effective sales
Speaker:techniques if you have no morals.
Speaker:And so bringing up things like, oh, it sounds like you have a
Speaker:money block, which is why you're afraid of giving me your money.
Speaker:That's.
Speaker:Manipulative.
Speaker:Yeah, totally.
Speaker:From face.
Speaker:I can see you have the same reaction to that concept.
Speaker:I do.
Speaker:Yeah.
Speaker:But yeah, we, we hear that all the time and I've, I've been in events and, and
Speaker:on calls where they've tried to do that.
Speaker:And, uh, I'll never forget, I was, I was at a three day event and at the
Speaker:end of day two, I'm talking to, to the, the coach at the bar and, you
Speaker:know, I'm big into intuition and, and connecting to higher wisdom and whatnot.
Speaker:And now I was there as a JV partner to potentially refer people to,
Speaker:I wasn't even there as a client.
Speaker:Um, but yeah, I'm still there.
Speaker:I'm still listening.
Speaker:And he says, well, you know, so what do you think of the program?
Speaker:Do you think it interests you?
Speaker:Like, keep mind, I'm not there as a prospect.
Speaker:Yes.
Speaker:And I said, no.
Speaker:I tap my intuition.
Speaker:It says no.
Speaker:So he's like, oh, you don't know your intuition.
Speaker:That's just your gut.
Speaker:And because you haven't made a million dollars, it's not tuned yet.
Speaker:And I'm like, and we're done here.
Speaker:We are.
Speaker:Yeah.
Speaker:That's a big, that is a big red flag.
Speaker:You know, that's like cult behavior.
Speaker:Yeah.
Speaker:And um, there is a lot of that out there, sadly.
Speaker:Mm-hmm.
Speaker:Um, working on the emotional level to make people feel.
Speaker:Bad about themselves or like, or that they know nothing.
Speaker:Basically.
Speaker:Very disempowering.
Speaker:Yeah.
Speaker:To somebody.
Speaker:Yeah.
Speaker:So, you know, the coaching industry wants people to be empowered.
Speaker:It's one of the basic tenets of becoming a coach.
Speaker:Mm-hmm.
Speaker:And, and the industry itself is so focused on being a good coach, that they don't
Speaker:have the bandwidth and possibly the skillset to teach people how to sell.
Speaker:Yeah.
Speaker:And so selling.
Speaker:Has been seen perceived as like this secret thing that Aer a few people have
Speaker:the gift and a few people this and a few people, like I had a, I had a coach.
Speaker:I thought he had a gift 'cause he, oh, I'll never be able to coach.
Speaker:I'll never be able to sell like him.
Speaker:You know, he is charismatic, this, that, or the other.
Speaker:This is really common thinking that you don't have those kinds of.
Speaker:Personality traits or skills and how could you do it?
Speaker:Uh, how could you flirt with people?
Speaker:Like whatever it is.
Speaker:And I have learned that it has nothing to do with it.
Speaker:Yeah.
Speaker:Yeah.
Speaker:That's just so, so it's about staying in the game and learning those skills.
Speaker:As hard as it might be, as uncomfortable as it might be, but
Speaker:giving yourself really the, the real opportunity to lean into your own
Speaker:growth, which might be around sales.
Speaker:And, and of course key thing is I said doing it.
Speaker:Yes.
Speaker:Getting on sales calls following the process.
Speaker:Yes.
Speaker:And, um, and I, I dunno about you, I've never known anyone
Speaker:who died on a sales call.
Speaker:Have you ever met someone who was, was I
Speaker:never have met a person who died on a sales call.
Speaker:Yeah.
Speaker:Yeah.
Speaker:You know, they're all so unique.
Speaker:Um, and honestly, over the years, and I've had thousands of them.
Speaker:They're, each one is slightly different.
Speaker:You know, it's definitely different.
Speaker:Like, I don't know if somebody's gonna say, yeah, I'm banging the table.
Speaker:Uh, let me, let me shake the camera a little bit.
Speaker:I don't know if they're gonna say, yes, there are certain things that people do.
Speaker:Typically when they're leaning in, but it is not a hundred percent.
Speaker:Mm-hmm.
Speaker:And so I've got to, one has to suspend whatever you've got coming
Speaker:in, whatever belief system you have coming in that's gonna put a filter at
Speaker:between you and block the energy flow.
Speaker:And so you do wanna be.
Speaker:I think Derek Rydel talks about, you know, having an open channel.
Speaker:Well, that's great.
Speaker:Yeah, you do want that open channel, but you also wanna be able to meet
Speaker:that person with something specific that is going to help them get over
Speaker:that bridge to where they wanna be.
Speaker:And without offending them, without shaming them.
Speaker:I mean, there's so much.
Speaker:Um, shame and any kind of personal development, and especially if,
Speaker:if you're in the money arena.
Speaker:Mm-hmm.
Speaker:Um, there's just lots and lots of it.
Speaker:I've, I've met with coaches who came to me and just, you know, you can't
Speaker:tell anybody who that I came to you.
Speaker:I, I just can't admit, I'm feeling like a fraud in my
Speaker:business, like successful people.
Speaker:Mm-hmm.
Speaker:And.
Speaker:That, that's just indicative of a deeper issue, and I think we're all in our
Speaker:world today, learning to be a little more transparent with finances, with, you know,
Speaker:and releasing shame about what we, what we thought we were supposed to do, and
Speaker:what we thought we were supposed to be.
Speaker:Mm-hmm.
Speaker:But it takes sales, takes consistency.
Speaker:It takes that showing up, having those conversations on a regular
Speaker:basis, and learning each time.
Speaker:And then adjusting each time, what did I learn?
Speaker:Right?
Speaker:Finding a way to debrief, and that's one of the things I teach people,
Speaker:is how to debrief yourself after a conversation so you can improve it.
Speaker:And that's how I.
Speaker:Basically taught myself to find the things that were missing
Speaker:for me in sales conversations.
Speaker:So I could sell four and five figure programs and packages
Speaker:on a consistent basis.
Speaker:And, and very really powerful point there too, around the like, what is success?
Speaker:And um, I remember early on in my, my business, I was talking to
Speaker:someone about how I wasn't, you know, didn't have a lot of money and I.
Speaker:You know, at the time I was focusing mostly on teaching networking,
Speaker:which is secondary to money.
Speaker:Like you network so you can get more connections so you can make money.
Speaker:And so I, I mentioned like, you know, I, I don't want people to
Speaker:know I don't have money because you know, they wanna trust me.
Speaker:And he said, do you teach people how to make money?
Speaker:And I said, well, no, I teach 'em how to network.
Speaker:And he says, so why does it matter if you have money?
Speaker:You're not teaching 'em to make money.
Speaker:Now the coach who says, I teach you how to build your six figure program.
Speaker:Better have a six figure program.
Speaker:Better have a six figure income.
Speaker:Yes.
Speaker:Yes.
Speaker:Because I have met more than one, uh, coach who's, you know, last year made
Speaker:$41,000 and they're gonna teach you how to build your six figure program.
Speaker:Yeah.
Speaker:But, but you know, I think that's, people need to realize is if you teach
Speaker:people how to eliminate their gut pain or how to release trauma or how to
Speaker:network better and you don't have a lot of money in the bank, well that's fine.
Speaker:Have you released your trauma or eliminated your gut pain?
Speaker:Or do you have a big network?
Speaker:Like that's what's like the,
Speaker:that's the relevant information.
Speaker:Yeah.
Speaker:Prove the
Speaker:putting for me, for me is like, I have a big network.
Speaker:Who do you need to meet?
Speaker:I can prove it.
Speaker:No, a lot of money because, well, I haven't cashed in that network.
Speaker:I'm not gonna teach you how to cash in your network.
Speaker:I'm gonna teach you how to build your network.
Speaker:And that's what I teach.
Speaker:But yeah, that integrity of you have to, but when you realize that's
Speaker:the thing, um, I think that that's.
Speaker:That that can help a lot of people to realize that it's not
Speaker:everything is measured in money much as we'd like to believe it is.
Speaker:Exactly, and that's a challenge in the, this soft skill industry.
Speaker:Mm-hmm.
Speaker:You know, we've gotta be able to be really clear and so that goes to marketing and
Speaker:niche and messaging and all of that stuff.
Speaker:That's another side of things.
Speaker:But I think the thing that Ke will keep, does keep people in
Speaker:the business is making some money.
Speaker:They need to know that they can do it at least a couple of times
Speaker:so they can get back up and do it again when it's not working.
Speaker:Yeah.
Speaker:Otherwise, you know, they're gonna be fizzling out.
Speaker:Yeah, no, that, that's huge.
Speaker:I, I keep a, a running tally of, of my revenues.
Speaker:Um, excellent.
Speaker:It basically part of a manifestation process really.
Speaker:Uh, every time I make any amount of money, I go to the whiteboard and I write it.
Speaker:So, yeah, someone send me $3, I'm like,
Speaker:there.
Speaker:That's right.
Speaker:Whatever it is.
Speaker:And, and so sometimes you be like, oh, things aren't really going well.
Speaker:They're not really holding together.
Speaker:I look up and I say.
Speaker:But that number's on the whiteboard and somebody put it
Speaker:up there, and I think it was me.
Speaker:'cause that number's pretty big.
Speaker:I don't know how it got there, but there it is.
Speaker:And you know, you, you slip back into that, into that mindset of like, oh,
Speaker:oh, somebody said no, or the thing fell through and things are going
Speaker:good, but the green numbers on the whiteboard are still pretty big.
Speaker:Yeah.
Speaker:How about that?
Speaker:Right?
Speaker:It, yes, it, it helps you to actually see greater truth and consistency.
Speaker:I would love to tell people how to, uh, reach me and I was about
Speaker:to ask how people can reach you.
Speaker:Well, I'm look at us.
Speaker:Great.
Speaker:How about that simpatico?
Speaker:How do people reach you?
Speaker:They can go to with tessa.com and I am rolling out some new products
Speaker:to help them improve their sales conversations and see success and have
Speaker:that confidence that comes from knowing their fully and integrity and they're
Speaker:connecting with people and, and then.
Speaker:From there.
Speaker:If people wanna join a five week program, then that's possibility, et cetera.
Speaker:I'm also on Facebook.
Speaker:You can find me there, Tessa Auburn, and on LinkedIn.
Speaker:So there are various ways to get ahold of me, Michael.
Speaker:Alright, that's with Tessa, WITH.
Speaker:TESS a.com where you can find all the stuff Tessa is doing now.
Speaker:And I imagine if somebody goes there two years from now, they'll
Speaker:find all the stuff you're doing.
Speaker:Exactly now when they're listening.
Speaker:I've been around.
Speaker:That's right.
Speaker:It's always up.
Speaker:It's being updated right now and always is because we all change.
Speaker:We all learn and grow and we lean in.
Speaker:If we.
Speaker:We either stop our growth or, and we cave in or we switch directions,
Speaker:or we lean into what's next.
Speaker:So thank you for having me.
Speaker:Yes.
Speaker:It's been great to have you on here.
Speaker:Thank you.
Speaker:You're welcome.
Speaker:My pleasure.
Speaker:I.